communication

Communication as a concept has its origin from a Latin word ‘communicare’ which means to share or establish commonness. It can therefore be said that human communication means the process of sharing meaning, ideas, thoughts, experiences, information or opinion from person to person. Thus, it can be seen as a social process of establishing commonness of ideas, thought or information (Eze, 1998). Communication can be described as a social process that uses signs, symbols, languages and other such means to bring about inter-exchange of thought and meaning between and among individuals and groups for better understanding and relationships. Ogili (2001) described communication as a process of transmitting and receiving symbolic cues, both verbal and non-verbal. It can also be oral or written or formal and informal. The above definition is global and rather a bread one. It includes all forms of communication, interpersonal and public communication.
Effective communication according to Eze (1998) enjoys a complete model, which include physical and verbal factors. Here the source encoder constructs a message concerning a wide range of objects, acts, ideas, situation or experiences. The total message that is encoded consists of at least three principal factors; verbal stimuli, physical stimuli and vocal stimuli. All these are encoded simultaneously and the message functions as a unit. The message is transmitted to a receiver (decoder) who responds in some way to its verbal, physi...

communication

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